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Aural brand overview showing identity, colour palette, typography, presentation and print mockups, icons and photography direction.
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Human technology

Aural

Warm chalk, powder blue and expressive geometric symbols balance thoughtful technology with a distinctly human character.

Technology · Services · Product stories

$39USD / one-time purchase

One payment. Version 2026-09-26 is yours to keep and re-download. Editable Studio + SVG files, fonts and guide. Studio creation requires Pro or an active preview; SVG files can be used separately. Native Adobe, Figma and Canva documents are not included.

Your purchases & downloads →

Use Aural in Studio →

Requires Pro or an active Studio preview. $7.99/month or $69/year. Compare membership

THE DIRECTION

A system, down
to the details.

Designed to work together

Colour, typography, icons and editorial illustrations establish the visual language. Presentation, social and print layouts carry it across the campaign.

Make it your own in Studio

Start with the framework, replace the example copy and imagery, then build a coordinated campaign. Pro includes the full Studio framework library.

Download the member edition

Open member downloads →

Pro members can now download editable Studio projects, SVG layouts and artwork, fonts and a brand guide from Brand studies. Photography uses replaceable placeholders. Standalone purchasers receive the same Studio + SVG release. Native Adobe, Figma and Canva documents are not included.

PUT IT TO WORK

From a visual direction
to a real project.

What can I make with Aural?

Technology · Services · Product stories. Start with the coordinated presentation, social and print layouts, then replace the sample copy and imagery with your own. Install the included fonts before editing SVG text outside Studio.

Can I try a kit first?

Download the free Common Ground starter without an account or card. It is a separate sample, not the complete Aural kit.

02 / CHOOSE YOUR WAY IN

One direction.
Or room to explore them all.

Two individual kits: $78.
A full year of Pro: $69.

FOR ONE PARTICULAR PROJECT

A single framework

$39USD / one-time purchase

A focused kit for the direction you have in mind.

  • One selected framework
  • A downloadable version to keep
  • Coordinated layouts and licensed artwork
  • Editable Studio project, SVGs, fonts and guide
Explore the kits →

Purchased version is yours to keep. Studio access is separate.

FOR AN ONGOING CREATIVE PRACTICE

UpCrafted Pro

$69USD / year, billed annually

Just $30 more than one kit. A full year to create, explore and deliver.

  • The complete framework library in Studio
  • Studio campaign creation and exports
  • Creative intelligence and curated inspiration
  • Project planning and client handoff tools
  • Studio + SVG framework kits included now
Choose Pro →

Or $7.99 USD/month. Renews until cancelled. Terms and final amount shown at checkout.