01 / Adaptive technology$39 USD once
Bend
Confident modular forms, generous typography and a vivid blue palette for teams building what comes next.
Technology · Strategy · Product launches
Explore framework →Standalone kit coming soon
THE FRAMEWORK SHOP
A starting point
with a point of view.
Distinctive design systems for work that feels considered from the first slide to the final handoff. Find your direction. Make it your own.
Explore the frameworks ↓One framework, $39 once. Standalone downloads are coming soon.
Every framework in Studio, $69/year. Pro membership is available now. Compare the options ↗
01 / FIND YOUR DIRECTION
Five ways to make it yours.
First standalone collection
Available in Studio with Pro
02 / Industrial systems$39 USD once
Datum
Exacting typography, technical drawings and restrained graphite tones bring clarity to complex ideas.
Architecture · Industry · Technical stories
Explore framework →Standalone kit coming soon
03 / Community & culture$39 USD once
Common Ground
Expressive people, civic symbols and a bold yellow editorial rhythm for ideas that bring people together.
Community · Culture · Local businesses
Explore framework →Standalone kit coming soon
04 / Mindful editorial$39 USD once
Stillform
Sculptural serif typography, botanical studies and quiet blue accents create room for a considered message.
Wellbeing · Editorial · Thoughtful services
Explore framework →Standalone kit coming soon
05 / Nature & frontier$39 USD once
Northline
Elemental landscapes, geological linework and expansive layouts put a sense of discovery at the centre.
Travel · Outdoors · Environmental stories
Explore framework →Standalone kit coming soon
02 / CHOOSE YOUR WAY IN
One direction.
Or room to explore them all.
Two individual kits: $78.
A full year of Pro: $69.
FOR ONE PARTICULAR PROJECT
A single framework
$39USD / one-time purchase
A focused kit for the direction you have in mind.
- One selected framework
- A downloadable version to keep
- Coordinated layouts and original artwork
- File formats and license listed before release
Coming soon. Standalone purchases are not open yet.
FOR AN ONGOING CREATIVE PRACTICE
UpCrafted Pro
$69USD / year, billed annually
Just $30 more than one kit. A full year to create, explore and deliver.
- The complete framework library in Studio
- Studio campaign creation and exports
- Creative intelligence and curated inspiration
- Project planning and client handoff tools
- Standalone kits included as they are released
Or $7.99 USD/month. Renews until cancelled. Terms and final amount shown at checkout.
A FEW USEFUL DETAILS
Choose what fits
your practice.
What is a design framework?
A coordinated visual direction: typography, colour, artwork and layouts designed to work together. Adapt the content to your project, with a consistent foundation across formats.
Why buy one instead of subscribing?
A standalone kit will suit a specific project and people who prefer a one-time purchase. Pro suits an ongoing practice: the full Studio framework library, campaign tools, project workspace and creative intelligence, with monthly or annual billing.
Can I buy a standalone kit today?
Not yet. The first five kits are being prepared at $39 USD each. Purchase will open once the files, licenses and download delivery have been checked. No preorders or payments are being collected for these kits.
Which design applications will the kits support?
We are preparing application-specific files and testing them before release. Each product page will list the verified formats before purchase opens. Current Studio exports and native Adobe, Figma or Canva documents are different deliverables.
Does Pro renew automatically?
Yes. Pro is $7.99 USD monthly or $69 USD billed annually and renews until cancelled. Review membership terms and the final amount in checkout.